Books /E-Commerce: Business, Technology and Society

9798888361641

Larsen and Keller Education

English

2025

Commerce, Management and Economics - Business Management

100

USD 156

The practice of using online services and the internet for purchasing and selling goods is referred to as e-commerce. Techniques employed in e-commerce include mobile commerce, electronic funds transfer, supply chain management, electronic data interchange, automated data collection systems and inventory management systems. Its primary areas of operation encompass online auctions, online retailing, and electronic markets. In e-commerce, classification can occur in two ways. The initial categorization is based on the types of goods sold, including digital content for online consumption, traditional goods and services, and meta-services designed to facilitate other forms of electronic commerce. The second category is determined by the nature of the participants, such as B2C (business-to-consumer), B2B (business-to-business), C2C (consumer-to-consumer), and C2B (consumer-to-business). E-commerce significantly affects employment, customers, supply chain management, and markets. This book will give thorough insights into the growing field of e-commerce. While understanding the long-term perspectives of the topics, this text makes an effort in highlighting their impact as a modern tool for the growth of the discipline. The book is meant for students who are looking for an elaborate reference text on this field.